Press release: Kingpins 2029, the Transformers (EN)

NEW YORK (Feb. 3, 2015) The Kingpins Show organizers in collaboration with House of Denim announce a new conference concept – Kingpins 2029, The Transformers. Set to debut April 17 as part of Amsterdam Denim Days, Kingpins 2029, The Transformers represents members of the denim community that are committed to creating, implementing and sharing the changes that need to happen in the jeans industry to make it more environmentally viable, socially responsible and financially sound by 2029.

“Our concept is that jeans industry must undergo a sea change if we want to be around in 2029,” said Andrew Olah, founder of Kingpins and The Transformers. “The Transformers are those along the supply chain that recognize that we must evolve and invent new and better ways to do everything from making dye stuffs to making fibers, weaving fabrics to laundering and finishing and everything in between.”

The inaugural Transformers event will be “The Transformers – Denim, Jeans and Water” – a two-part panel discussion on the topic of water usage in the production process of denim.

A selection of Transformers along the denim supply chain will present their concepts for change in their specific areas of focus. Then the panel will end with conclusions and industry suggestions – all with input and interaction from an audience of denim professionals.

“A pair of jeans requires huge amounts of water in all stages of the manufacturing process. Transformers are those who offer us new technologies and alternative practices to significantly reduce the jean industry’s water usage,” said Mariette Hoitink, co- founder House of Denim. “We must actively pursue, explore and develop these techniques.”

The Transformers conference will offer panels discussing the topics of:

 Fibers

 Fabrics

 Finishing

The panels – which will aim congruently to target and engage a participating audience of denim professionals, educators and government officials – will be populated with exceptional industry transformers in each stage of the jean supply chain.
Participating companies include:

 Archroma – Global

 Garmon / The Italian Job – Global

 Dystar – Global

 Crailar – Canada

 Jeanologia – Spain

 Academic water experts

 Bayer – Global

 E3–USA

 INVISTA – Global

 Karl Mayer – Global

 Lenzing – Global

 Candiani Denim – Italy

 ITV Denim – Italy

 Saitex – Vietnam

 Royo – Spain

Amsterdam Denim Days is a series of related events in Amsterdam that will provide an opportunity for denim brands, producers, consumers, press and designers to celebrate all things indigo. Amsterdam Denim Days is presented by House of Denim in collaboration with Kingpins Show, Modefabriek, HTNK Fashion recruitment & consultancy and the city of Amsterdam.

Amsterdam Denim Days 2015 is scheduled for April 13 – 18.

Kingpins Show, the international denim sourcing trade show, is scheduled for April 15 / 16. Blueprint, the Amsterdam Denim Days event organized by Modefabriek trade show, will take place on April 17 / 18. Seminars will be held April 17 for professionals and on April 18 for consumers.

A special Denim Days program will be carried out throughout Amsterdam from April 13 – 18, with a range of events and activities in and around the most important denim stores in Amsterdam.

Kingpins 2029, The Transformers will take place at Machinebouw- Westergasfabriek in Amsterdam.

For more information about Kingpins Transformers, contact:
For inquiries about Amsterdam Denim Days, contact:


About Kingpins
The Kingpins Show is an invitation-only, boutique denim sourcing show featuring a highly-edited selection of vendors that include denim and sportswear fabric mills from the U.S., Japan, China, India, Italy, Turkey, Egypt, Pakistan, Thailand, Spain and Mexico; wash houses; full package manufacturers; trim providers; and makers of technology, wash chemicals and business solutions. Kingpins, which launched in 2004, produces biannual shows in New York, Hong Kong and Amsterdam.

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