Brand to meet at Denim Days: See You Again
- Denim Days
- Oct 13
- 2 min read
Kidswear Meets Circular Design
A new wave is rolling through the world of kidswear, one that redefines how we value what we wear. See You Again is not just another label; it’s a movement born from collaboration, creativity, and care for the planet. The first 100% circulair fashion brand for kids in The Netherlands.
Rethinking the future of fashion
The story of See You Again began as a pilot project within the Jolo Fashion Group, where a collective of designers came together with one shared goal: to rethink waste and give discarded garments a new lease on life. Partnering with clothing sorters Erdotex and Gebotex, they handpicked worn denims and transformed them in collaboration with House of Denim, using an innovative laser redesign technique to create truly unique pieces.
Now, See You Again steps into the spotlight at the Denim Days Market — marking its official debut and inviting a new generation to wear, rewear, and see denim differently.
One full-on upcycled look
Each See You Again piece carries a story; jeans transformed through redesign, refit, and repair into one-of-a-kind items bursting with personality. Paired with relaxed sweaters and tees made from fully recycled yarns, the collection balances sustainability with effortless style. Every garment is produced with honesty and care in Europe, proving that circular fashion can be cool, comfortable, and full of character.
The vision
Less waste, more wonder. See You Again stands for revaluing worn clothing through re-design, turning yesterday’s garments into tomorrow’s favorites.
Why you’ll want to stop by
At the Denim Days Market, See You Again invites visitors to explore real-life upcycling in action. It’s a chance to discover your next favorite piece, one that’s already had a life, and is ready to start its next chapter with you. You can shop their collection, perfect for kids who want to look super cool while wearing clothes that are so kind to the planet.
See You Again is sold at multiple shops in The Netherlands and available for kids in the ages of 5 to 16 years old.
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